SONA Turmeric was created by experts in turmeric. 100% of our research is focused on harnessing the goodness of turmeric. Our team consists of a practicing musculoskeletal physician, a scientist, and a pharma-manufacturing veteran. Together, we are bringing to the market, a host of safe, effective turmeric based solutions, like SONA Turmeric, for a variety of indications, including pain relief, cellular repair, and fitness.

SONA Turmeric is the result of Aveta Biomics radically new thinking in translational medicine. That thinking promises safer and more effective drugs. These drugs are not only scientifically sophisticated but are affordable to patients and have a strong pharmacoeconomic case for payers.

Despite disproportionately large sums of money being spent on new technologies, there are many conditions with a clinically unmet need. The majority of medical inventions for these conditions fail to provide commensurate benefits. This outcome is primarily due to poor long-term safety concerns, unacceptable levels of side effects, or simply a lack of sufficient efficacy or development of resistance to highly targeted drugs. A growing body of scientific literature indicate that these issues are related to reductionism in scientific thinking and the narrow lens through which a medical condition and the design of therapeutics to address the condition are viewed.

We believe a new paradigm, based on the following core beliefs, can deliver truly effective and affordable solutions.

• Nature can be the world’s most innovative and resourceful medicinal chemist.
• Any serious ailment including cancer is the result of the dysfunction of a number of finely tuned and related biological systems.
• Drugs based on the judicious combination of botanical molecules that can simultaneously modulate a network of multiple targets are likely to be highly effective.